Cutting Horse Adds Spice to CEO Life

There was an article in Fortune Small Business Magazine today about a woman who is CEO by day and a Rodeo Queen by night. Yes, you are reading this correctly.

According to the article, Anita Lind Janssen spends her days as CEO of a company that handles asset management for large firms in the middle of transition. This is a job that requires conservative decisions and very little risk. Wanting to add a little spice to her life, Anita put on a hat, polished up her boots, and became a cowgirl.

It also appears that cutting runs in the Lind Janssen family. Ryan Lind, Anita’s son, placed in the top ten of the youth division at the National Cutting Horse Western National Finals this past weekend. I am sure that his mother couldn’t be more proud of her cowboy son.

Cutting Horse: What is it?

Cutting is a western riding style event where a horse and rider are judged strictly on their ability to separate a calf away from a herd of cattle for a certain period of time.

Cutting, which is becoming quite a popular equine sport these days, is special in that once the calf is separated from the herd, the cowboy or cowgirl loosens up on the reigns and the horse then takes over in keeping the calf separated. These horses are known as a cutting horse.

Cutting Horse Queen is One of Many

After reading about Anita, we did some poking around into the careers of the members of the Women’s Professional Rodeo Association. We found out that Anita isn’t the only corporate big wig that likes to compete with their horses for stress relief. We found an owner of a women’s western store, a President/owner of a drilling company, a ranch owner, a Chief of Staff of a state assembly, and a CEO of a golf construction company.

Who would have ever thought that participating in adrenaline pumping rodeo events could be so relaxing?

*Photo by Mike Murrow